1. How an ATS Works and Why Visibility Matters
The vast majority of companies in Dubai use Applicant Tracking Systems (ATS) to filter CVs. According to Jobscan, 99.7% of recruiters use ATS to search for candidates using keywords like skills, job title, certifications, or location. If your CV doesn’t contain the right terms, it might not even reach a human reader.
2. SEO Keys to Achieve Real Visibility
- Exact Job Title: Including the exact name (e.g., “Digital Marketing Specialist”) in the header makes your CV 10.6 times more likely to be noticed.
- Specific Keywords + Context: Extract terms from the job ad — like “AutoCAD,” “SEO,” or “Excel” — and use them naturally to appear in internal searches.
3. ATS-Friendly Format: Less Is More
- Simple One-Column Structure: ATS works best with vertical templates, without graphics or tables. This structure also helps human readers.
- Consistent and Readable Formatting: Use the same font and style (Arial, Calibri, 11–12 pt) for dates and titles. Avoid headers or footers, as ATS can’t interpret them.
- Avoid Images and Non-Text Formats: Content must be plain text; logos or visual elements confuse the system.
- Save as PDF or Word (.docx): These are the safest formats for proper CV processing.
4. Human-Friendly Still Comes First
Even if a CV passes an ATS, a recruiter will eventually review it quickly. Therefore:
- Highlight achievements with clear numbers (“increased sales by 20%”).
- Use concise and powerful phrases like “spearheaded,” “developed,” “collaborated” that communicate real impact.
- Tailor the CV for each application: This improves your chances with both the system and the recruiter.
5. How Unlock the Move Helps
- AI CV Assistant: Automatically generates or enhances your CV, adapting it to the Dubai job market.
- Keyword Detection: Integrates the exact terms from job ads so your CV performs better with ATS.
- Optimized Formatting: Guides you to structure your CV properly, ensuring visibility.
- Direct Application from the App: Combined with ideal job listings for your Latin American profile in Dubai.
Conclusion: Turn Your CV Into a Tool That Works
Optimizing your resume is not optional — it’s essential. Following these SEO and ATS guidelines positions you to be seen and valued. With support from Unlock the Move, you have a winning combination: technology + strategy + Latin focus to make your big professional leap in Dubai.
